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Latest News

Here you will find some of the latest news in the Auto industry. All focused on Department improvement. This is a work in Progress Page, So stay tuned!

Please note these are just a few of the articles you can view. Our secure site has over 200 articles, job descriptions and entitles you to our monthly newsletter. Last update to the secure site was December 13, 2009

To access the secure site, all you need to do is send a request to our email.

 

To make this work WE NEED YOU to send us your articles as well.
On Line Publications Noted
Automotive Digest
Media Post Publications
Advertising Age
Dealer Marketing Magazine
Dealer Fixed Operations
Digital Dealer Magazine
Canadian Automotive Dealer ---- See Digital Archive

 

  News Items
Date Description
   
Oct, 2009 Cars Online–Understanding Consumer Buying Behavior in a Volatile Market) - CapGemini from our library of thought leadership (requires registration)
   
Sept, 2009 What’s the Frequency Kenneth? Is Traditional Media More Effective than Digital? - Dealer Marketing Magazine
   
Aug, 2009 Ford Ads Rev Rich Media Engine – (Banner Add Study) - Media Post News
   
June, 2009 Three Things You Should Know About Print Ads That Sell- Advertising Age
   
June, 2009 The Value Of Internal Controls And Processes - Dealer Marketing Magazine
   
June, 2009 Green Inspections Aren’t a Fad; They’re a Real Profit Center- Dealer Marketing Magazine
   
June, 2009 What’s the Frequency Kenneth? Is Traditional Media More Effective than Digital?- Dealer Marketing Magazine
   
June, 2009 To Bing or Not to Bing- Dealer Marketing Magazine
   
June, 2009 Body Shop Process Control for Profit- Dealer Fixed Operations
   
June, 2009 Moving Offline Ad Spend Online....Digital Dealer Magazine
   
May, 2009 Stop Haggling... 'Start "Value Selling'...Digital Dealer Magazine
   
Mar, 2009 Eat the Tail and suck the head...Digital Dealer Magazine
   
Mar 2, 2009 Best Dealers Keep Customers After Warranties End...Wards Dealer
   
Jan 1, 2009 7 Ways to Get with It In 2009...Wards Dealer
   
Nov 21, 2008 Ideas For Becoming a Modern Dealership...Wards Dealerr
   
June 6, 2008 The Pulse: Replacement Rate Trends for Wiper Blades...Successful Dealer
   
June, 2008 Cover Story/Prospecting: There’s gold in that thar data..Successful Dealer
   
May 30, 2008 The Pulse: Trends in Battery Replacement Rates
   
May 12, 2008 More Small and Mid-Size Distributors Turning to RF Scanning to Improve Operations.
   
Jan 1, 2009 Dos,Don'ts of Internet Selling
   
Feb 1, 2009 How to Stretch your Ad Dollars
   
Sept 1, 2008 Dealers need to get involved
   
April 2008 Hitting the Target
   
Sept 1, 2008 Get Powerful Results
   
Sept 2006 Fragmentation – What a Waste
   
  Dealer Comments / Views

 


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The secure site is available by invitation only.

The Secure site contains the most current articles that affect your business. Do you want to learn how to increase Prospect traffic, Increase Service Profit, Sales Gross Profit or what the best dealers in the country are doing to increase Service and Parts sales? The only way to access this site is to email us. In the secure access site, you will also find Sample job descriptions for many of the jobs within a dealership and some terrific information on Sales, Service, Parts and General information that interests you.

Access is FREE, but by invitation ONLY!